Initial idea:
Pass- This is because thee are a lot of other media products that are similar to the ones that I am doing.

Target Audience:
Merit - This is because within sheffield there are a lot of teenagers / school  and college students, and since my podcast is targeted towards that age group it means that I will be targeting the majority of sheffield.

Format:
Merit - I wanted this as a podcast because I think that is would be easily assessable for people to listen to. Unlike the radio, you don't need a strong signal to listen to it. All you need to do is to download it and it is there for the audience to listen to whenever they want.

Finance:
Pass - This is because if was actually going to produce this podcast then it would be very expansive to start it.

Idea 1

Gaming.

One of the first of my ideas is a podcast on gaming reviews and all the news about new game releases on all platforms. Each episode will be ten minutes long and I will be exploring the news of all of the most popular games.
 For this idea the target audience would be in the age range of ( 14- 21 ) and mainly male. This is because most of the gamers tend to be male and it only seem to get the attention of people who are within that age range. This would appeal more to people who have a lot of spare time and most likely doesn't work, this is because gaming can be quite time consuming so if you are busy then you wont be able it enjoy it as much. The ideal person would have a stable income as they can afford to buy all of the latest games and game consoles however, it can also appeal to people with a lower income as game consoles are updated around every 5 years.
 My podcast would be available to the audience weekly, each episode will contain information on a different game.

Within the podcast I would start with a topic, the topic could be about sports. So for a couple of episodes i will be talking about the different types of sports games e.g FIFA, Madden, NBA etc...
Within each episode there would be a review of the game which would include the positives and the negatives, and would the game by worth buying. This podcast would be up to date because there are a mass amount of games to cover and new games are always being released quite often.
To record this podcast I would need a microphone so that I can record the audio, I would also need a computer with the software adobe audition. This is because this wont be live so the audio can be edited so that it can sound professional.

My possible ideas.

One of the first of my ideas is a podcast on gaming reviews and all the news about new game releases on all platforms. Each episode will be ten minutes long and I will be exploring the news of all of the most popular games.
The second idea is that I will create a music podcast. This podcast will be thirty minutes long and will contain a remix of all of the songs from a certain time of the year.
The third idea that I had will be a radio show on film reviews. Each show will be 20 minutes long and will contain my own views on some of the most popular films that are out currently. I will also be reviewing films from other years.

Treatment

 DJ Brown Treatment

DJ Brown

Name or title of program:

DJ Brown

Length of show (minimum 60 minutes):

The length of each show will be 30 minutes long.

Genre or type of program:

Music remixes.

Brief description / synopsis:

This is to be a radio show on music, I am going to have a 30 minute remix of all of the Rnb songs that have been released in a particular year. There will also be remixes of the significant phrases from a range of media in a particular year.

Production method: Both

Target audience

Time of day: The time of each podcast will be at 9:00pm GMT +0.

Day(s) of the week: The podcast will be updated every. (Friday)

Intended age of audience: (16-21)

Other target details:

Peer assessment:

-          In depth description of what the podcast will include, everything is answered clearly

-          Add other target details (talk about demographics etc.) cx

Show Presenters/Hosts

# of Hosts: 1

Name/Descriptions of hosts:

Andre

Delivery style:

Is it going to be delivered is a very informal way, this is because the target audience is very young so being informal would allow me to be more open with the audience.

Resources required

                Computer with audition.

Two people: Andre

Equipment (Do you have your own setup, or do you need to use LukeRadio resources?):

Hire a Studio so that all of the equipment that we need is included in the cost.

                Location:

G2 Studios, Sheffield.

                Production time (recording and editing):

The production time will be around 2 hours,  1 hour will be spent gathering all of the media I need and the other hour will be spent editing of the audio.

Additional information

·       Content of show (items, features and articles):

·       Introduce the show with what year I will be doing today.

·       Take in calls from the audience.

·       Play the remixes

·       End the show with what to expect on the next show.

Examples of questions and issues to be raised for interviews:

This year has been a bad year for RnB music, what would you want to see next year.

Songs like Chris browns’ Loyal has been seen as offensive to women, do you think that the way people are portrayed in music videos needs to be considered.

Styles of music to be used:

It will mainly consist of RnB and hip-hop but it may stretch to pop music.

Will your program use advertising to make a profit?   g Yes 

Additional Details:

Legal and ethical:

One of main things that I need to consider is I’m I breaking any copyright laws. Since I am planning to have the external sources of audio that I would have gathered from the internet, I would find out whether it is free to use or not. Therefore I will need to contact the relevant people regarding audio. Another thing that I would have to consider is that is the content suitable for the audience, there are some songs that are explicit and that can offend certain people. To combat this I plan to have the radio show on after 9 pm as that is after the watershed. Having a radio show or podcast means that you have a certain level of responsibility for the public.

Profits/Costs

Studio hire: £30 per hour, £60 for 2 hours.

Production assistant: Minimum wage

PRS License: £43.50 per year

Total: £103.50

Rate card: £51.00

Sponsorship – in music industry.

IP or the pitch.

The idea that I will be pitching is shared between me (Andre) and Ken. We came up with the topic of gaming then we developed on the idea on turning it into a gaming podcast which would consist of reviewing games and and talking about some of the events that have happened at some of the E-sports events. The one main thing that I have contributed to the pitch was about the reviewing the games section of the podcast, this will include mine and kens personal opinion of the game and how well the game has done within its first week of release. Ken came up with talking about E - sports section, this will include all of the main events and how e-sports become as big as it has today.

Introduction to LO3

Demographic:
Category relating to how media produces target audiences.
Breaking down the audience. ( age, gender, ethnicity, location, disposable income, education, lifestyle)
Group of people who can consume the product.

Audience theory:
John Hartley (1987) and Ien Ang (1991) suggested that producers create invisible fictions or imaginary entitles before creating a media product.

Treatment review.

One of the elements in my treatment that meets the merit criteria is the synopsis, this is because it is very detailed and it talks about every aspect of what the podcast will contain. 
One of the elements of the treatment that would need to be improved would be the target audience, this is because there is no inclusion of (ABC1's) to make it detailed.